Change your thinking and learn how to get what you want


Does the thought of negotiating fill you with dread? Do you feel you could have got a better deal if you knew how to push for more? You’re not the only one!

What type of negotiator are you?

Take our short quiz to find out what type of negotiator profile you are.

This course - the companion to the popular book that you can buy here - will guide you through the pitfalls of the negotiation process. It will help you change your mindset, build your confidence and approach negotiations with ease.

All the tips, scripts, strategies and tools you need to get what you want will be revealed. By working through a series of practical activities, tailored to your negotiation skill level, you will learn:

  • How to handle nerves, manage emotions and face your fears.
  • Strategies to ensure you’re prepared for any scenario.
  • The secrets to never feeling ripped off again.
By the time you finish this course you will embrace opportunities to negotiate and may even learn to love it!

Your Instructor

Sam Trattles
Sam Trattles

Sometimes the biggest business problems just need a little perspective, the problems Sam Trattles likes to help bring perspective to and solve are game-changer deals. She helps craft strategies to deliver positive results for those pitches and negotiations which have outcomes that will significantly impact your business (or yourself).

Sam’s perspective for deals came through working on the other side of the table in corporate marketing roles for over 17 years, in Australia and the UK. As Head of Sponsorship at Telstra, and PricewaterhouseCoopers, she negotiated, leveraged and delivered significant returns on deals from ‘000s to multi-millions of dollars; across sport, music, the Arts, philanthropy and local programs. In the last 10 years Sam has negotiated more than $450M worth of deals. In this time she also reviewed thousands of pitches by some of Australia's biggest brands, rights holders and agencies.

To share her knowledge Sam has recently published her first book entitled: I Love Negotiating: Change your thinking and learn to get what you want. A workbook style format that aims to build the reader’s confidence by completing a series of activities that demystify the negotiating process. And you may even learn to love negotiating!

Sam works with brands, rights holders and individuals to help them extract the maximum value from the game-changer deals they engage in.

As well as providing strategic deal support, Sam runs training programs to help individuals and teams learn to negotiate with confidence.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Find out what negotiator profile you are